Museums and historical sites are mainly visited by tourists, not by local people. Why is this so? What could be done to encourage more local visitors?

Chief curators and wardens in various museums, temples, and other historical sites around the world often lament the lack of local interest in their establishments. On the whole, it seems these places only attract tourists from other localities or overseas. This rather prevalent phenomenon can be attributed to a deep, ancient mentality of our humankind, and clearly, there are a wide array of options to improve the situation.

Humans – and other primates in general – love novelty. They are driven to find new things, places, and sights to explore and interact with, even when there is apparently no practical value to this exploration. This explains why local tourists do not often return to places they are so familiar with in their vicinity, or even abroad for that matter. International sightseers, similarly, come and go to see famous landmarks once or twice only. There are, however, a multitude of them hailing from many different countries across the globe, leaving the false impression that they are more attracted to the places than the locals are.

This analysis hints at a number of approaches to remediate the issue for local tourism departments as well as on-site managers. In fact, they can either organize relevant, periodic activities to keep tourist experiences fresh and exciting every time they visit, or launch marketing campaigns to establish their market positions, essentially creating a unique aura or sense of meaning that visitors can immerse in as they tour the places. For example, dozens of Buddhist temples in Japan have succeeded in drawing the attention of the locals, especially the young, with new ceremonies and rituals that blend modern technology with traditional practices. The Temple of Literature in Hanoi, Vietnam, on the other hand, has actively promoted itself as a prominent destination where students can visit regularly to pray for their learning and examination. These endeavors ensure that any visit to these seemingly dreary places can potentially be a refreshing and meaningful one.

In short, the authorities in museums and other heritage sites can exploit the very novelty-seeking inclination of the crowds that once made revisits less appealing. They can do so by adding more exhilarating bullet points to their itineraries to provide visitors – international and local alike – with more reasons to return beyond mere sightseeing.

Gợi ý nâng cấp từ vựng

"Chief curators and wardens" -> "Chief curators and custodians"
Explanation: The term "custodians" is more specific and academically appropriate for describing those responsible for the care and management of museums, temples, and historical sites, compared to the more general "wardens."
"lack of local interest" -> "limited local engagement"
Explanation: "Limited local engagement" is a more precise and formal way to describe the reduced involvement of locals in visiting these establishments, avoiding the negative connotation of "lack."
"rather prevalent phenomenon" -> "widespread phenomenon"
Explanation: "Widespread" is a more precise and formal term that better conveys the extent of the issue, enhancing the academic tone.
"deep, ancient mentality of our humankind" -> "deep-seated cultural attitudes"
Explanation: "Deep-seated cultural attitudes" is a more specific and academically appropriate phrase that avoids the anthropological and emotional connotations of "mentality of our humankind."
"wide array of options" -> "range of strategies"
Explanation: "Range of strategies" is more specific and formal, fitting better in an academic context than the more casual "wide array of options."
"Humans – and other primates in general – love novelty" -> "Humans, as well as other primates, are drawn to novelty"
Explanation: This revision avoids the colloquial tone of "love" and uses a more formal structure, enhancing the academic tone.
"apparently no practical value" -> "apparently lacking practical value"
Explanation: "Lacking practical value" is a more precise and formal way to express the idea that something does not have practical benefits.
"a multitude of them" -> "numerous individuals"
Explanation: "Numerous individuals" is more formal and precise than "a multitude of them," which is somewhat vague and informal.
"launch marketing campaigns to establish their market positions" -> "initiate marketing initiatives to establish their market presence"
Explanation: "Initiate marketing initiatives" is more formal and specific than "launch marketing campaigns," and "market presence" is a more precise term than "market positions."
"essentially creating a unique aura or sense of meaning" -> "essentially creating a distinctive ambiance or sense of significance"
Explanation: "Distinctive ambiance or sense of significance" is more specific and academically appropriate than "unique aura or sense of meaning," which is somewhat vague and colloquial.
"dozens of Buddhist temples in Japan" -> "numerous Buddhist temples in Japan"
Explanation: "Numerous" is more formal and precise than "dozens," which is less specific and less formal.
"dreary places" -> "less engaging sites"
Explanation: "Less engaging sites" is a more neutral and formal way to describe places that may not be as exciting, avoiding the negative connotation of "dreary."
"exploit the very novelty-seeking inclination" -> "capitalize on the inherent novelty-seeking propensity"
Explanation: "Capitalize on the inherent novelty-seeking propensity" is a more formal and precise expression, enhancing the academic tone and avoiding the slightly negative connotation of "exploit."
"adding more exhilarating bullet points" -> "incorporating more engaging elements"
Explanation: "Incorporating more engaging elements" is a more formal and precise way to describe the addition of features that enhance visitor experiences, avoiding the colloquial "bullet points."

Band điểm Task Response ước lượng: 8

Band Score for Task Response: 8

Answer All Parts of the Question:
- Detailed explanation: The essay effectively addresses both parts of the prompt. It identifies reasons why local people do not frequently visit museums and historical sites, attributing this to a human tendency to seek novelty. The second part of the question is also addressed, with suggestions for encouraging local visitors, such as organizing periodic activities and marketing campaigns. The examples provided, such as the Buddhist temples in Japan and the Temple of Literature in Hanoi, illustrate the points well and show a clear understanding of the topic.
- How to improve: While the essay covers the prompt well, it could enhance its response by including more specific examples or statistics regarding local visitor trends. Additionally, discussing potential barriers that locals face in visiting these sites, such as cost or accessibility, could provide a more comprehensive view of the issue.
Present a Clear Position Throughout:
- Detailed explanation: The essay maintains a clear position throughout, asserting that the lack of local interest is due to a novelty-seeking behavior and that museums can adapt to attract locals. The argument is consistent, and the position is reinforced by the examples and suggestions provided. The use of phrases like "this analysis hints at a number of approaches" indicates a thoughtful approach to the problem.
- How to improve: To further strengthen the clarity of the position, the essay could benefit from a more explicit thesis statement in the introduction that outlines the main arguments. This would guide the reader more effectively through the essay and reinforce the central argument.
Present, Extend, and Support Ideas:
- Detailed explanation: Ideas are presented clearly, with a logical flow from identifying the problem to suggesting solutions. The essay effectively extends ideas by providing relevant examples that support the claims made. For instance, the mention of specific temples and their strategies to attract locals adds depth to the argument.
- How to improve: To enhance the development of ideas, the essay could include more detailed explanations of how the suggested strategies have been successful or could be implemented in other contexts. This would provide a stronger foundation for the recommendations and demonstrate a deeper analysis of the topic.
Stay on Topic:
- Detailed explanation: The essay remains focused on the topic throughout, discussing both the reasons for low local visitation and the strategies to encourage more local visitors. There are no significant deviations from the topic, and the content is relevant to the prompt.
- How to improve: While the essay stays on topic, it could further emphasize the connection between the novelty-seeking behavior and the suggestions made. Drawing clearer links between the reasons for local disinterest and the proposed solutions would reinforce the relevance of the ideas presented.

Overall, the essay demonstrates a strong understanding of the task and effectively communicates its ideas. By incorporating more specific examples, enhancing the clarity of the thesis, providing deeper analysis of the proposed solutions, and making explicit connections between ideas, the essay could achieve an even higher score.

Band điểm Coherence & Cohesion ước lượng: 7

Band Score for Coherence and Cohesion: 7

Organize Information Logically:
- Detailed explanation: The essay presents a clear and logical structure, beginning with an introduction that outlines the issue of local disinterest in museums and historical sites. The body paragraphs are organized to first explore the reasons behind this phenomenon and then to suggest potential solutions. For instance, the transition from discussing human nature’s attraction to novelty to the proposed solutions is smooth, allowing the reader to follow the argument easily. However, while the ideas are logically sequenced, some points could benefit from clearer connections to the main argument, particularly in the transition between the discussion of novelty and the specific examples provided.
- How to improve: To enhance logical flow, consider using more explicit topic sentences at the beginning of each paragraph that directly relate back to the thesis statement. Additionally, incorporating transitional phrases that link ideas within and between paragraphs can help reinforce the connections between points, making the argument more cohesive.
Use Paragraphs:
- Detailed explanation: The essay effectively uses paragraphs to separate different ideas, which aids readability. Each paragraph focuses on a distinct aspect of the topic: the introduction sets the context, the first body paragraph discusses the reasons for local disinterest, and the second body paragraph offers solutions. However, the second body paragraph could be further divided to distinguish between the two proposed solutions, making it easier for the reader to digest the information.
- How to improve: Consider breaking down longer paragraphs into smaller ones when introducing new ideas or examples. For instance, the second body paragraph could be split into two: one focusing on organizing activities and the other on marketing campaigns. This would allow for a more detailed exploration of each solution and improve clarity.
Use a Range of Cohesive Devices:
- Detailed explanation: The essay demonstrates a good use of cohesive devices, such as "however," "in fact," and "for example," which help to connect ideas and provide clarity. These devices contribute to the overall coherence of the essay. Nonetheless, the range of cohesive devices could be expanded. Some sentences feel slightly abrupt or disconnected, which can detract from the overall flow.
- How to improve: To diversify the use of cohesive devices, incorporate a wider variety of linking words and phrases. For example, using "furthermore," "in addition," or "consequently" can help to create smoother transitions between ideas. Additionally, consider using pronouns or synonyms to refer back to previously mentioned concepts, which can enhance cohesion and reduce repetition.

Overall, the essay demonstrates a solid understanding of coherence and cohesion principles, achieving a Band 7 score. By implementing the suggested improvements, particularly in enhancing logical flow, refining paragraph structure, and diversifying cohesive devices, the essay could reach an even higher level of clarity and coherence.

Band điểm Lexical Resource ước lượng: 8

Band Score for Lexical Resource: 8

Use a Wide Range of Vocabulary:
- Detailed explanation: The essay demonstrates a commendable range of vocabulary, effectively employing terms such as "lament," "phenomenon," "remediate," and "exhilarating." These choices not only convey the writer’s ideas clearly but also showcase a sophisticated understanding of language. For instance, the phrase "deep, ancient mentality of our humankind" reflects a nuanced grasp of vocabulary that enhances the argument about human behavior towards novelty.
- How to improve: To further enhance lexical variety, the writer could incorporate more synonyms or related terms to avoid repetition. For example, instead of repeating "local" and "tourist," the writer could use "residents" or "inhabitants" for locals and "travelers" or "visitors" for tourists. This would enrich the text and demonstrate an even broader vocabulary range.
Use Vocabulary Precisely:
- Detailed explanation: The essay generally uses vocabulary with precision, as seen in phrases like "unique aura or sense of meaning" and "multitude of them hailing from many different countries." However, there are instances where word choice could be more precise. For example, the term "false impression" might be better articulated as "misconception," which conveys a clearer meaning regarding the locals’ perception of tourist interest.
- How to improve: To improve precision, the writer should consider the context and connotations of words more carefully. When discussing the "lack of local interest," it might be beneficial to specify what type of interest is lacking—cultural engagement, educational value, etc. This would provide clarity and depth to the argument.
Use Correct Spelling:
- Detailed explanation: The essay exhibits a high level of spelling accuracy, with no noticeable errors. Words such as "curators," "establishments," and "exhilarating" are spelled correctly, reflecting the writer’s attention to detail and command of the language.
- How to improve: While spelling is accurate, the writer should continue to proofread their work to maintain this standard. Additionally, practicing with spelling exercises or using tools like spell check can help ensure that this level of accuracy is consistently achieved in future writings.

Overall, the essay meets the criteria for a Band 8 in Lexical Resource, showcasing a strong command of vocabulary with room for enhancement in variety and precision. By incorporating a wider range of synonyms and refining word choices for clarity, the writer can elevate their lexical resource even further.

Band điểm Grammatical Range & Accuracy ước lượng: 8

Band Score for Grammatical Range and Accuracy: 8

Use a Wide Range of Structures:
- Detailed explanation: The essay demonstrates a commendable variety of sentence structures, including complex and compound sentences. For instance, phrases like "This rather prevalent phenomenon can be attributed to a deep, ancient mentality of our humankind" showcase the use of a complex structure that effectively conveys a nuanced idea. Additionally, the use of introductory phrases, such as "On the whole," and transitional phrases like "In short," enhances the flow of the essay. However, while the range is impressive, there are instances where sentence length could be varied more effectively to maintain reader engagement. For example, some longer sentences could be broken down into shorter, more concise statements for clarity.
- How to improve: To diversify sentence structures further, consider incorporating more varied sentence openings and lengths. For instance, start some sentences with adverbial phrases or clauses to create a more dynamic rhythm. Additionally, using rhetorical questions or direct addresses to the reader could enhance engagement and variety. Practicing writing exercises that focus on sentence variety can also help in achieving this goal.
Use Grammar and Punctuation Accurately:
- Detailed explanation: The essay displays a high level of grammatical accuracy, with only minor errors that do not impede understanding. For example, the phrase "the false impression that they are more attracted to the places than the locals are" is grammatically correct, but could be simplified for clarity. Punctuation is generally well-handled, with appropriate use of commas to separate clauses and enhance readability. However, there are a few instances where commas could be added for better clarity, such as before "especially the young" in the sentence discussing Buddhist temples in Japan.
- How to improve: To improve grammatical accuracy further, focus on refining punctuation use, especially in complex sentences. Reviewing rules regarding comma usage, particularly in lists and before conjunctions in compound sentences, can enhance clarity. Additionally, consider proofreading for minor grammatical nuances, such as subject-verb agreement and the correct use of articles. Engaging in targeted grammar exercises or using grammar-checking tools can also support this improvement.

Overall, the essay is well-structured and demonstrates a strong command of grammatical range and accuracy, meriting a band score of 8. With attention to the suggested areas for improvement, the essay could reach an even higher level of proficiency.

Bài sửa mẫu

Chief curators and custodians in various museums, temples, and other historical sites around the world often lament the lack of local interest in their establishments. On the whole, it seems these places only attract tourists from other localities or overseas. This rather widespread phenomenon can be attributed to deep-seated cultural attitudes within humankind, and clearly, there are a range of strategies to improve the situation.

Humans, as well as other primates, are drawn to novelty. They are driven to find new things, places, and sights to explore and interact with, even when there is apparently lacking practical value to this exploration. This explains why local visitors do not often return to places they are so familiar with in their vicinity, or even abroad for that matter. International sightseers, similarly, come and go to see famous landmarks once or twice only. There are, however, numerous individuals hailing from many different countries across the globe, leaving the false impression that they are more attracted to the places than the locals are.

This analysis hints at a number of approaches to remediate the issue for local tourism departments as well as on-site managers. In fact, they can either organize relevant, periodic activities to keep tourist experiences fresh and exciting every time they visit, or initiate marketing initiatives to establish their market presence, essentially creating a distinctive ambiance or sense of significance that visitors can immerse in as they tour the places. For example, numerous Buddhist temples in Japan have succeeded in drawing the attention of locals, especially the young, with new ceremonies and rituals that blend modern technology with traditional practices. The Temple of Literature in Hanoi, Vietnam, on the other hand, has actively promoted itself as a prominent destination where students can visit regularly to pray for their learning and examination. These endeavors ensure that any visit to these seemingly less engaging sites can potentially be a refreshing and meaningful one.

In short, the authorities in museums and other heritage sites can capitalize on the inherent novelty-seeking propensity of the crowds that once made revisits less appealing. They can do so by incorporating more engaging elements into their itineraries to provide visitors – international and local alike – with more reasons to return beyond mere sightseeing.