a family-owned company specializing in selling cheap and high-end clothing in Spain
a family-owned company specializing in selling cheap and high-end clothing in Spain
In 1975, Zara, a family-owned company specializing in selling cheap and high-end clothing in Spain, was founded by Amancio Ortega and Rosala Mera (The enterprise world 2021). With Mr. Ortega's motto "instant fashion" (The enterprise world 2021), Indetex was established as a corporation for distribution and market survey to be able to shorten the time with design, production, distribution and marketing. new trends. Having a great goal in fast fashion retailing, new designs move from concept to stores in just 2 weeks with a vertically integrated business model. Currently, Indetex is the largest fast fashion group in the world with 6,000 stores in 96 countries with co-founded brands such as: Zara, Zara home, Pull & Bear, Massimo Dutti, Bershka,… at the same time. According to Forbes magazine, Omancio Ortega is the 6th richest person in the world. (The enterprise world 2021)
The fashion industry today has many concerns because of its impact on the environment and society. The fashion industry accounts for 10% of global carbon emissions, uses a huge amount of water and creates a significant amount of waste ( Plan be eco 2023). In developing countries where garment manufacturing takes place, there are violations related to poor working conditions, long working hours with low wages, and unsafe work environments ( LinkedIn 2023).
